Define the needs and values of your target audience to create a powerful brand by differentiating your product from the competition
Engage your target audience by creating meaningful and relevant content to deliver a concise yet commanding brand message
Effectively use marketing channels to deliver an influential brand message to increase mindshare and drive sales
Increase brand visibility in the minds of potential clients and industry thought leaders, alike
Define your target demographic and the market you plan to conquer. Meet your goals with rapid growth.
Promote company growth through different channels. This will lead to further expansion.
Bret Kinsella has more than 20 years experience in technology marketing, management and consulting. His focus is bringing new B2B technologies to market and has worked in mobile and Internet of Things sectors since 2003. Bret was formerly CMO of social media software company dwinQ, a Vice President at Harris, Chief Operating Officer of ODIN Technologies and an executive at both Sapient and Accenture.
Bret holds a master of business administration degree from The Anderson School of Management at UCLA, and a bachelor of science in Economics from The Wharton School at the University of Pennsylvania. He is a frequent speaker and author on topics ranging from brand strategy, marketing, mobility, and social media to radio frequency identification (RFID) and supply chain.
Liberty is a trained barkologist and can interpret meaning from sounds and language that few of us will ever understand. He is also accomplished at sniffing out where opportunity lies. He didn’t start out with a trust fund, but has been in-house at a number of software startups since 2007 as dog-in-residence. Building culture and team morale are a strength. Liberty is agile, can move fast and is comfortable in a scrum; just the traits required of startup employees.
Ava Mutchler developed a passion for marketing while working for a fashion startup in Washington D.C. where she served as the Web and Marketing Director. She was responsible for the creation of all marketing content and during her time there, the company tripled its revenue. After being in the fashion industry for several years, Ava came on board with Act with Edge as a Growth Consultant and hasn’t looked back.